easyfeedback: Survey tool for market research and surveys
 

Gain important insights with market research surveys

Predefined templates help you to conduct, easily and quickly, market research surveys and gain in-depth insights.

 Examples of market research surveys

Modern & surprising. Create fresh surveys and surprise your participants with an animated survey.

  Test Market Research Survey
Create Market Research Survey Test Market Research survey

Optimized for every device      

Start your market research surveys at any location

Stay flexible in how and where you collect feedback.

E-Mail

The easiest way to reach your participants is by e-mail. The smartphone is only a handle away. Send your market research survey by yourself or with easyfeedback and receive direct feedback.

Invite by mail to market research survey
Market research survey on Tanlet

Tablet

Whether at events, trade fairs or at the point of sale. With a tablet, you can interview your participants directly. Or you lay, e.g. at a trade fair, a tablet and let the participants giving you feedback.

Social Media

Social networks are the phonebook of yesteryear. With one click you can reach hundreds of participants. Either directly from your fanpage, or with a targeted ad campaign.

In sozialen Medien Marktforschung durchführen

Analyze results by click

Total result, partial result or per channel. Get an insight into the results and compare them with one click.

Versatile filtering

Gender, age, residence, language, answers, etc. Set individual filters, once or in combination, and evaluate the results of your market research survey.

Individual reports

Create different reports and share them easily with department heads, business managers or other people involved.

Comparison filtering

Gain deeper insights into the results with comparisons. Compare individual target populations or demographics together and share the results.

Result export

Export the overall result, partial results or even comparisons by clicking on the desired format.

xls
csv
spss
pdf

Make your product to success

Different questionnaire templates for market research surveys are available free of charge.
Sign up   , create a survey and receive feedback.

Product Launch / Prototype

Before you completely develop new products, it is advisable to test the needs of the target group in advance. On the one hand, whether the target group wants the product exactly as you have developed it and, on the other hand, how high the price is in relation to the target price. With an online market research survey, you can determine this cost-effectively and make corrections early.

Brand Awareness

Do you distribute a high quality branded product, or is your positioning in offering different brands? In both cases, you should know your target audience. How Brand Affine Are Your Customers? With a quick online survey, you'll gain insight into demographics and brand affinity to optimize your marketing strategy.

Defining target groups

Age, sex, household net income, number of children, residence. All important information to know your own target group. But what private interests does your target group have? Do they like to listen to classical music or are they rock festival goers? If you know where your target group lives privately (offline and online), you can focus your marketing strategy on it and attract additional customers.

Campaign Selection

You have developed a new campaign independently or with your advertising agency. You have several designs and strategies, but you can not decide which of the campaigns is worth the budget and you do not know which campaign will fire at the target audience. Just ask your existing customers. They know your product and can give you feedback on your campaigns before you spend your marketing budget on the wrong strategy.

Needs Analysis – Product Optimization

Your own product is your sales driver. However, you are not alone in the market. Ask your customers where you could further improve your product to strengthen and improve your market position. What would improve your product as far as you settle far from the competition? Where are there weak spots and where are there customer wishes that you yourself are not seeing? A short survey will give you valuable insights.

All templates are available for free.

Sign up, select and customize template and start your survey.

Create Market Research Survey  
Anonymous Survey Market Research

Anonymity on / off

Any participation in easyfeedback surveys is anonymous by default. However, it is sometimes necessary that participation take place in a personalized way. You decide for yourself how far you want to personalize: name, place of residence, target group or complete - it is in your hands.

Data Protection Market Research Survey GDPR

Data protection "made in Germany" (GDPR)

The security of your data and your customer has the highest priority. With easyfeedback you rely on a tool that meets the requirements of German data protection. Find out everything about the measures and how you can implement your survey in compliance with data protection.

easyfeedback privacy  
Süddeutsche Zeitung

We chose easyfeedback because we want to make surveys flexible in terms of content and privacy is very important to us. In addition, easyfeedback offers many opportunities to integrate surveys into our digital products. A common usage scenario: We use easyfeedback in combination with the Google Tag Manager and play surveys on SZ.de targeted to specific readers. So we get data from the relevant readers and achieve low dropout rates.

Claudia Urschbach
Senior User Researcher

easyfeedback Süddeutsche Zeitung Reference

You are with professionals

  • Market leaders from a wide range of industries are using easyfeedback
  • More than 60 million have already participated in surveys via easyfeedback
  • High customer satisfaction and loyalty over several years
Reference Survey Tool

Thousands of companies have already created surveys with easyfeedback.
And there are more every day  

Optimize your marketing strategy with market research surveys
Create Market Research Survey