Find out how brand-savvy your customers are

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create survey on brand awareness

With this ready-to-use survey template, you'll gain important insights into the demographic characteristics of your target audience and their affinity for brands.

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Guild Lead User Experience Research
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Guest & Competitor Insights Analyst

Content and targets of this template

How is your brand perceived? How do the perspectives of regular customers and first-time buyers differ? Customers can be attracted to different aspects of a brand.

Brand strength and customer loyalty are equally influenced by the perception of a brand. Determine brand awareness among your target groups and customers. Give your brand strategy new impulses through direct feedback from customers by conducting your own market research. The value of a brand increases with its perception and ownership.

Content:

• Direct feedback on brand strength
• Are customers more attached to the corporate brand or product brand
• Is your brand perceived more soberly or emotionally
• What attributes does your brand possess in the perception of customers
• Which attributes shape brand awareness

Targets:

• Place products systematically
• Identify exploitation and development potentials
Steer product development
• Strengthen brand awareness
• Further develop brand strength

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Data privacy protection „made in Germany“ (GDPR)

Anonyme Teilnahme an Umfragen

Anonymity functions for open feedback

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