Tips for the design of quizzes

Below we have prepared a few tips for you on how to design your quiz. You can additionally find more tips in our blog article on creative and interactive lead generation with a quiz.

Tip 1: Create a quiz with added value

Make the quiz meaningful, entertaining and create interactive and exciting content that motivates people to participate. In this way, offer added value to the participant or your target group.

Tip 2: Create unique & creative quiz design

Customize the layout of your quiz according to your wishes so that the participant is enticed to take the quiz by the visuals alone. Customizing colors, images, and logos can motivate quiz takers to participate and make you memorable.

Tip 3: Back up wrong answers with facts and content

Especially if you design your quiz as a trivia quiz – i.e. a quiz to test knowledge – then the participants expect that there is instructive information and facts behind the answers and especially in the case of incorrectly given answers.

The participants have a clear motivation boost from the instruction to play through your quiz from start to finish and to check their own results at the end.

Tip 4: Use different types of questions

Especially when creating an online quiz, the possibilities are more diverse compared to a paper quiz. Therefore, take the opportunity to use different question types than always just yes/no or true/false questions when designing the online quiz.

Spice up the quiz with ranking, picture or multiple choice questions. This creates variety in the answers to your quiz questions. Customize the quiz to your liking.

Tip 5: Pay attention to mobile capability

Make the quiz compatible for smartphones and tablets. This way, the participant can easily and conveniently take part in the quiz at any time, even on the go.

Tip 6: Sweepstakes as a motivation driver

To make the quiz even more attractive and increase the participation rate, you can also include a competition depending on the target group, which can be integrated very easily and quickly with easyfeedback.

Further information

< Formulate questions for a quiz

Create online quiz with easyfeedback >