About easyfeedback
We believe that better decisions start with better insights.
Companies make decisions every day: about employees, about customers, about leadership, and about change. Our mission is to bring to light the information that is truly important for these decisions.
Why I founded easyfeedback
- Please activate the subtitles to add helpful text in your language to the audio
Our history
It all began with a traditional survey tool. Initially, the focus was on creating and conducting surveys. From this, a new problem gradually became apparent:
Why do companies collect an incredible amount of data, yet still often make decisions based on gut feeling?
It was precisely this question that marked the turning point for easyfeedback. The real problem isn’t creating a survey – the real problem begins afterwards. Because whilst many companies know what their employees or customers have answered,
they don’t know what those answers mean. And that’s why we’re continuing to develop easyfeedback step by step today.
From a traditional survey tool to a platform that helps companies identify the relevant signals at an early stage.
Who is behind easyfeedback?
Behind easyfeedback is an interdisciplinary team of developers, product designers, client consultants and AI specialists, all working towards a common goal.
Together, we are developing a platform that is used every day by companies across a wide range of industries. Each team member brings their own perspective to the project.
After all, good software isn’t just created through programming. It is created through an understanding of the challenges our clients face.
This is what drives us
Feedback is not an end in itself. A questionnaire is merely a tool.
The real added value comes when answers are turned into insights. And when insights lead to better decisions.
That is why we develop features that help companies collect feedback more easily, understand results more quickly, identify trends earlier and take concrete action.
Our mission
Easy to use – professional results.
We believe that powerful software doesn’t have to be complicated.
That’s why, with every feature, we prioritise: ease of use, clear results, data protection, modern technology and a high degree of flexibility.
Made in Germany
For us, data protection is not just an added feature – it is the very foundation of what we do.
easyfeedback is developed entirely in Germany, and the data is processed in German data centres.
GDPR compliance and IT security have therefore been fundamental to our platform for many years.
And for many of our customers, that is precisely the deciding factor.
Why I love my job
Founder, Managing Director, Data Protection Officer
What is it about feedback that still fascinates you today?
To this day, I still find it fascinating just how much insight and how many findings are contained in the responses to a survey. It doesn’t really matter whether it’s a short or an extensive survey.
Every client and every survey is unique. Of course, there are overlaps in certain areas. But just as every company is different, so too are the insights and signals that emerge from the data.
And the most fascinating thing is this: no matter how small or brief a survey may be, the results never fail to surprise me. When I then discuss the findings with clients, I often hear the same phrase: ‘That describes our current situation quite accurately.’ That’s exactly what continues to inspire me to this day.
What sets easyfeedback apart from other providers?
As well as the standard features such as data protection, a German point of contact and ease of use, our support in analysing the results is clearly a key strength.
Other providers now also offer AI analyses. The difference, however, is that we design our analyses to be truly understandable and, above all, immediately actionable.
Our customers have little time in their day-to-day lives. They don’t want to spend time reading lengthy reports or interpreting data. They want to quickly understand what the results mean and where action is needed. That is precisely what we focus on at easyfeedback.
How will feedback evolve over the next few years?
As well as the standard features such as data protection, a German point of contact and ease of use, our support in analysing the results is clearly a key strength.
Other providers now also offer AI analyses. The difference, however, is that we design our analyses to be truly understandable and, above all, immediately actionable.
Our customers have little time in their day-to-day lives. They don’t want to spend time reading lengthy reports or interpreting data. They want to quickly understand what the results mean and where action is needed. That is precisely what we focus on at easyfeedback.
What are you particularly proud of?
Definitely my team.
Over the years, we’ve built a truly harmonious team. Everyone is fully committed to the product and to easyfeedback. Everyone contributes and everyone would be willing to go the extra mile when necessary.
That’s something I’m particularly proud of. Because good software isn’t just the result of good ideas, but above all of the people behind it. And we’ve built a team with a wealth of expertise that works together every day to further develop easyfeedback.
Our vision
We don’t just develop software. We develop a platform that helps businesses identify key trends at an early stage, better understand feedback and make decisions based on genuine insights.
In short:
Detect what matters before it escalates.
since
2010
on the market
over
2 mil.
surveys
over
340 mil.
participants
over
20.000
customer
GDPR
100%
compliant